HOME - FrontlineEndingFGM Kenya

HOW WE ARE ERADICATING

Female Genital Mutilation

ABOUT US

At Frontline Ending FGM Kenya, in close collaboration with the European Union, the United Nations Population Fund (UNFPA), the Brighter Society Initiative (BSI), and the Anti-FGM Board Kenya, we are proud to be implementing the EU/UNFPA Stop FGM Now! programme, which was launched in 2025 to accelerate efforts to end Female Genital Mutilation across Kenya.

This groundbreaking FGM eradication program, developed over the past decade by the UNFPA and the Global Media Campaign to End FGM, empowers frontline women’s rights organisations across 7 key Kenyan counties through Direct Action Grants, ensuring they receive both funding and creative control.

We are partnering directly with the Kenyan government’s Anti-FGM Board to ensure the eradication of FGM extends from national policy to the most remote rural communities. This collaborative campaign will engage government officials, law enforcement, and duty bearers, while simultaneously empowering the resilient women at the forefront of this movement.

WHAT WE DO

DIGITAL MAP OF GRASSROOTS ORGANISATIONS

Behind every marker on this map is a person, organisation, or community champion working to end Female Genital Mutilation (FGM) and protect the rights of women and girls. The Kenya Frontline Digital Map brings together activists, grassroots organisations, survivors, media professionals, and local leaders driving change across the country. Explore the map to discover the people and initiatives leading the movement to end FGM, one community at a time.

3 STEPS TO ENDING FGM

In collaboration with the Brighter Society Initiative, run by the veteran campaigner Sadia Hussein, who has made great progress driving down rates of FGM in Tana River, FrontlineKenya will be using FrontlineEndingFGM’s BornPerfect 3-Step Solution – a model developed by frontline women with decades worth of experience fighting FGM at a grassroots level.

1

BornPerfect Academies – Bringing together survivors, activists, and influential voices from each region for 5 days of direct training on the Tree of Life, Caravans, and local media blitzes ahead of the campaign roll-out, supported by Jeremiah Kipainoi – lifetime campaigner against FGM in Kenya and leader of FrontlineKenya.

2

BornPerfect Women’s Caravans – The most influential voices take the road on our Caravans with giant movie screens and music, rallying the masses and spreading the anti-FGM message, no village left behind. The Caravans break the silence on FGM, empowering communities to mobilize against it and incorporating the Dear Daughter Pledge – a public commitment to not cut their daughters.

3

Local Media Blitzes – Ignited by the momentum of the Caravans, we launch 3-years of intense and relentless local media campaigns in each region, consistently hammering home the end-FGM message. No ear untouched by the anti-FGM message.

OUR APPROACH

This evidence-based model (impact data available here) effectively reaches marginalized communities. Each campaign is region-specific, tailored to local cultural influences and media landscapes, and mobilizes key activists and community leaders. For activists unable to attend the Born Perfect Campaign Academies, we offer virtual Born Perfect Media Hubs, empowering them to leverage media to amplify their movements. These resources are readily accessible on our YouTube channel and website.

DIGITAL TOOLS FOR ENDING FGM

Along with the frontline feminist directory, we are rolling out Phase 2 of our Digital FGM Whistleblowers Platform that uses AI to protect girls in remote communities from being mutilated.

TREE OF LIFE

For the first time, and with the support of Dr. Gillian Hughes, FrontlineKenya will implement the Tree of Life at scale, using psychosocial support to encourage women and girls to speak in the comfort of their own communities about the trauma of FGM. Key activists and survivors will be trained on the Tree of Life during the 5-day BornPerfect academies, and the day before the BornPerfect Caravan arrives in each village, they will hold a Tree of Life session with girls and women in their villages. This provides psychosocial support to survivors of FGM in anticipation of the messaging during the upcoming Caravans and media campaigns.

See our BornPerfect Campaign working to eradicate FGM across 15 countries in Africa
www.frontlineendingfgm.org